Mercedes Bent

  • How AI is changing the rules of Consumer Engagement

    AI is changing the rules of consumer engagement. Many formerly dependable tactics for building consumer tech products are changing. Operators will need to “re-learn” how build consumer tech in the world of AI. Across our consumer portfolio companies and externally, here’s a snapshot of where I’m seeing key areas of change: 🔹 **Acquisition**– Who the…

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  • Writing a Book with the Product Management Hat On

    A friend of mine is about to embark on writing a book. He has a really unique story and set of qualifications that make this a no-brainer. It’s going to be a non-fictional health-related PSA that brings medical research and the patient experience together to help people cope with an illness. Besides thinking it is…

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