Mercedes Bent

  • Creators was a great rebrand for many freelancers, and they’re building longevity

    Freelancers. Gig workers. Creators. Self-employed. The blossoming of overlapping terms to describe independent workers is yet another sign of a major shift happening in the global workforce: the shift toward a majority self-employed world. In a few years, if your sole form of income is from a traditional employer (i.e., you aren’t self-employed), you very…

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  • How Fintechs & Consumer Companies are using Behavioral Psychology to Win

    This story was first posted on Business Insider, check it out here Halfway through my college career I nearly gave up studying economics. I hated how economists acted like we all operate inside an optimal, rational world. “Rational” is not the first word I’d use to describe human behavior. But near the end of my sophomore…

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  • Stocks only go up, right? Retail investing is hitting its zeitgeist moment, now what

    Retail investing hit its zeitgeist moment in 2020 and interest continues to soar. As I write this in January 2021, google search trends show “investing” is at its second highest peak in the last 16 years, with the highest peak being March 2020. Similar trends can be seen for “call options” and “day trading.” The…

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  • Investing in the Experience Economy

    originally posted: https://medium.com/lightspeed-venture-partners/investing-in-the-experience-economy-a74197988b64  “Pics or it didn’t happen” is my generation’s version of “if a tree falls in a forest and no one hears it, does it make a sound?” I have spent way too much time fretting over the caption that would just perfectly complement the memory I wanted to show off (if you’ve been there, you’ve been…

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